El Matatan | Restaurant

A smiling bartender shaking a cocktail shaker behind a bar counter with bottles of alcohol on shelves. There is a sliced grapefruit and a round snack on plates in the foreground. The caption reads 'weekends at el matatan.'
Vegan platter with guacamole, potato chips, and three cocktails with garnishes on a wooden table.
Close-up of a gourmet burger with a shiny brioche bun, lettuce, a grilled beef patty with melted cheese, and a skewer on top of the bun, served on a ceramic plate.

Latin Fusion Restaurant • Orange County, CA

We partnered with El Matatan to create a more consistent and elevated social media presence that reflected their in-person experience.

Through strategic content planning and a focus on short-form video, we helped increase visibility and engagement across platforms.

Results:
+40% growth in followers
+98% increase in content views
Stronger engagement and increased customer discovery through Instagram

Rescued Eras | Curated Thrift Shop

Interior of a thrift store with clothing racks, a pink shelf with small items, a plant, and decorative paper banners hanging from the ceiling.
Clothing rack with various casual outfits, including a red shirt, yellow shirt, plaid dress, denim shorts, and other garments, outside a thrift store labeled 'Rescued Eras' in Orange, California.
A thrift store called Rescue Eras in Orange, California, hosting a clothing swap event on February 28, 2026. The store's entrance displays clothing mannequins wearing outfits, and there are people shopping inside.

Curated Thrift Shop • Orange, CA

We partnered with Rescued Eras to elevate their social media presence and create content that reflected the uniqueness of their inventory and in-store experience.

Through consistent posting, short-form video, and event-driven content, we helped increase visibility and drive engagement during a key period for the business.

Results:
+40% growth in followers within 3 months
+98.2% increase in content views
Increased engagement and stronger turnout for in-store events

Centerstone | Behavioral Health Nonprofit

Open book or brochure page with text stating "Everything You Need to Know About Fostering to Adopt". The page has a sunrise or daylight background with trees and leaves. The title is in large teal letters, and there is a teal label with white text reading "Foster Care" at the top.
Three men playing basketball outdoors against a clear blue sky, with a mountain in the background. One man is in the center jumping to shoot or block, while the others are around him.
A mobile app screen with a pale blue background promoting sending texts. It has a chat icon with a notification bubble displaying the number 10. Text below reads: "10 texts you can send to show people you love them". There is a button pointing right with instructions to swipe to learn more, and the Centerstone logo at the bottom.

Nonprofit Mental Health Organization • National Nonprofit

Led social media strategy and content development for a large, multi-state healthcare nonprofit, focusing on improving visibility, engagement, and overall brand presence across platforms.

Through a more approachable and strategic content approach, we helped shift the brand’s voice to better connect with audiences while increasing performance across key channels.

Results:
+786% increase in Instagram impressions
+85% increase in LinkedIn impressions
+33% increase in YouTube views
Improved engagement and a stronger, more accessible brand presence

beClassmates | Ed-Tech Platform

A woman with long brown hair wearing a gray cardigan and red shirt, holding her finger to her lips. Overlaid text in Spanish reads 'Errores comunes de pronunciación' and 'Silibas mudas'. Background is yellow.
A man with a beard and shaved head wearing a red shirt draped with a Chilean flag, standing in front of a wood-paneled wall. Text overlays include "Cacha?", "Bacan", "Al tiro", and "Chilenismo Translations" with a Chilean flag and a party popper emoji.
A woman with brown hair, smiling, holding her hands up with index fingers pointing to her temples. She is wearing a dark textured top and has a light blue shirt underneath. The background is a plain light-colored wall. The text overlay reads: "Listening ear exercise! Silent 'w's" with a total of 8,507 likes.

Bilingual Ed-Tech Platform • U.S. & Latin America

We supported the rebrand and digital growth of a bilingual language-learning platform, helping expand its presence across both U.S. and Latin American markets.

Through a more strategic approach to content, web experience, and campaign execution, we helped create a more scalable and engaging digital presence.

Results:
+264% growth in social media presence
Successful launch of the asynchronous course and app
Expanded reach across multiple markets

International Conference

Event poster for PRSSA ICON 2024 with a smiling woman with long brown hair, featuring details about the event date, time, and speaker Leslie Mendez.
A woman with long wavy hair wearing a blue shirt and speaking at a podium with 'PRSSA' written on it, addressing an audience in a dark room.
Conference room with a large screen displaying information about the PRSSA International Conference 2024, taking place October 15-17 in Anaheim. Several people, including a woman standing and speaking, are present in the room, listening to the presentation.

Event/Project Management: PRSSA ICON 2024

Planned and led PRSSA’s 2024 International Conference in Anaheim, coordinating speakers, programming, and marketing that drew 530+ students and 60+ faculty from across the U.S. and Latin America.

Oversaw all committees, secured high-profile keynote speakers, and created immersive social events.

Earned a Gold Key Award for outstanding leadership and event management.

Photography

Close-up of a woman's lips and lower face as she applies clear lip gloss with a pink lip gloss applicator.
A collection of makeup products including a beige lipstick tube, a pink lip tint tube, a beige lip balm container, and a beige lipstick tube, arranged against a plain white background with shadows.
A person with painted nails holding a small white zippered pouch with a transparent top, containing makeup brushes and other beauty tools, sitting on a black textured surface.

Studio Photography: Rhode

Concepted, styled, and photographed a Rhode beauty shoot featuring product and lifestyle images for social media. I managed everything from creative direction and prop sourcing to lighting, composition, and retouching, delivering a cohesive set of high-quality visuals that highlight the brand’s clean, modern aesthetic.

A woman with long dark hair wearing a cream sleeveless blazer and black pants sitting on a tall brown chair, holding a camera in her right hand and smiling at the camera. The background is white.

Ready to see what this could look like for your brand?

Every brand is different, but the goal is the same: show up clearly, consistently, and in a way that actually drives results.

If you’re ready to take a more intentional approach, let’s get started.

start your project