El Matatan | Restaurant
Latin Fusion Restaurant • Orange County, CA
We partnered with El Matatan to create a more consistent and elevated social media presence that reflected their in-person experience.
Through strategic content planning and a focus on short-form video, we helped increase visibility and engagement across platforms.
Results:
+40% growth in followers
+98% increase in content views
Stronger engagement and increased customer discovery through Instagram
Rescued Eras | Curated Thrift Shop
Curated Thrift Shop • Orange, CA
We partnered with Rescued Eras to elevate their social media presence and create content that reflected the uniqueness of their inventory and in-store experience.
Through consistent posting, short-form video, and event-driven content, we helped increase visibility and drive engagement during a key period for the business.
Results:
+40% growth in followers within 3 months
+98.2% increase in content views
Increased engagement and stronger turnout for in-store events
Centerstone | Behavioral Health Nonprofit
Nonprofit Mental Health Organization • National Nonprofit
Led social media strategy and content development for a large, multi-state healthcare nonprofit, focusing on improving visibility, engagement, and overall brand presence across platforms.
Through a more approachable and strategic content approach, we helped shift the brand’s voice to better connect with audiences while increasing performance across key channels.
Results:
+786% increase in Instagram impressions
+85% increase in LinkedIn impressions
+33% increase in YouTube views
Improved engagement and a stronger, more accessible brand presence
beClassmates | Ed-Tech Platform
Bilingual Ed-Tech Platform • U.S. & Latin America
We supported the rebrand and digital growth of a bilingual language-learning platform, helping expand its presence across both U.S. and Latin American markets.
Through a more strategic approach to content, web experience, and campaign execution, we helped create a more scalable and engaging digital presence.
Results:
+264% growth in social media presence
Successful launch of the asynchronous course and app
Expanded reach across multiple markets
International Conference
Event/Project Management: PRSSA ICON 2024
Planned and led PRSSA’s 2024 International Conference in Anaheim, coordinating speakers, programming, and marketing that drew 530+ students and 60+ faculty from across the U.S. and Latin America.
Oversaw all committees, secured high-profile keynote speakers, and created immersive social events.
Earned a Gold Key Award for outstanding leadership and event management.
Photography
Studio Photography: Rhode
Concepted, styled, and photographed a Rhode beauty shoot featuring product and lifestyle images for social media. I managed everything from creative direction and prop sourcing to lighting, composition, and retouching, delivering a cohesive set of high-quality visuals that highlight the brand’s clean, modern aesthetic.
Ready to see what this could look like for your brand?
Every brand is different, but the goal is the same: show up clearly, consistently, and in a way that actually drives results.
If you’re ready to take a more intentional approach, let’s get started.